When you visit our website or engage with our services, we may collect the following types of information:

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• Personal Information you provide directly:

  • Name, phone number, and email address when contacting us

  • Information you provide when requesting an appointment or completing forms

• Health Information (Protected Health Information, “PHI”):

  • If you are a client, we may collect health-related details as part of your treatment. This information is protected under the Health Insurance Portability and Accountability Act (HIPAA).

• Technical Information (automatically collected):

  • IP address, browser type, pages visited, and other analytics data through cookies or similar technologies

We use the information we collect for purposes including:

• Scheduling and managing appointments

• Responding to your inquiries

• Providing therapy services in compliance with HIPAA standards

• Processing payments for services

• Improving website functionality and user experience

• Complying with legal, ethical, and professional obligations

We will never sell your personal or health information to third parties.

As a psychotherapy practice, we are legally and ethically required to protect the confidentiality of your health information. Any Protected Health Information (PHI) collected during therapy is safeguarded according to HIPAA regulations.

Your PHI will only be used or disclosed for purposes of treatment, payment, or healthcare operations, unless you provide written authorization or as required by law.

If you use insurance to pay for services, we may share limited information with your insurance provider as required for billing and reimbursement. This typically includes diagnosis codes, dates of service, and session types.

Our website may use cookies or analytics tools (such as Google Analytics) to track visitor activity and improve performance. This information is non-identifiable and used only in aggregate. You can adjust your browser settings to disable cookies if you prefer.

Our website may contain links to third-party websites (such as insurance portals or scheduling platforms). We are not responsible for the privacy practices or content of those external websites.

As a client and/or website visitor, you have the right to:

• Access and request copies of your health records

• Request corrections to your information

• Request a restriction on certain uses or disclosures of information

• Receive a Good Faith Estimate of expected costs for services

• File a complaint if you believe your privacy rights have been violated

For HIPAA-related concerns, you may also file a complaint with the U.S. Department of Health & Human Services (HHS) Office for Civil Rights.

We use administrative, technical, and physical safeguards to protect your personal and health information from unauthorized access, disclosure, alteration, or destruction. However, no method of online transmission or storage is 100% secure, and we cannot guarantee absolute security.

Our website is not intended for children under 13. We do not knowingly collect personal information online from children without parental consent. Therapy services for minors require parental or guardian involvement and consent.

We may update this Privacy Policy periodically to reflect changes in our practices, legal requirements, or technology. The revised version will be posted with an updated “Last Updated” date.

If you have questions about this Privacy Policy or how your information is handled, please contact us:

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newhorizonsmft@gmail.com